Your premium brand had better be delivering something special or it’s not going to get the business. Warren Buffett.

Creating a company or a brand is like creating a reputation for a person. You must earn it. By doing the right things well, rather than following the crowd and doing things right. By doing the hard work, day after day, after day, after day.

Your brand is a reflection of your thinking, values and character.

In our constantly evolving work arena, authenticity is the most important component of a successful marketing strategy.

The most powerful and enduring brands are built from the heart. They are real and sustainable.Their foundations are stronger because they are built not only with a slick ad campaign but with the strength of the human spirit.

And there isn’t an App for that. At least, as far as I know.

Want to get on with your dream and take your life and business to new heights? Text/call 416.450.8867 or email drew@drewsimmie.com. Follow me on Twitter.

Be passionate and move forward with gusto every single hour of every single day until you reach your goal. Ava DuVernay

Passion is about doing what you love and doing what it takes to get there.

Passion is a motivator. It makes you more effective, efficient, strengthens your commitment and makes you feel better about yourself.

Whatever you do, do it with determination. You have one life to live; do your work with passion and give it your best shot.

When you do, you’ll set yourself on fire!

If you want to light a fire under your project, whatever it is and improve your performance,  text/call 416.450.8867 or email drew@drewsimmie.com. Follow me on Twitter.